While Brazil boasts extensive natural stone reserves, a critical gap exists in leveraging ICT for market expansion. Despite a modest increase in ICT goods exports to 0. 27% of total goods exports in 2022, imports have sharply declined, indicating potential underutilization of digital tools in the natural stones sector. This digital gap presents an opportunity for stakeholders to enhance competitiveness through technology adoption. The natural stones market in Brazil, particularly in granite, marble, quartzite, sandstone, and travertine, has been a traditional powerhouse. However, the recent stagnation in urban population growth at around 0. 63% annually, alongside decreasing mobile subscriptions from 220 million in 2021 to 213 million in 2022, suggests a possible saturation point. This calls for exploring new international markets and diversifying product offerings to rejuvenate growth.

A global comparison reveals that Brazil"s secure internet server growth, from 656,211 in 2020 to 985,305 in 2022, surpasses many emerging markets. This infrastructure improvement can be harnessed to boost online trade platforms, facilitating direct B2B interactions and expanding market reach. As the container port traffic remains stable at approximately 11. 7 million TEUs, logistics remain a robust pillar for export growth. To navigate these complexities and capitalize on emerging opportunities, Aritral. com offers a comprehensive AI-driven B2B platform tailored for the natural stones market. By utilizing services like Product Listing and AI-Powered Marketing, businesses can connect with global buyers, streamline communications, and enhance sales strategies. This integration of digital solutions is vital for unlocking new potentials and sustaining growth in Brazil’s natural stones sector. "